Discover key goal-setting strategies, get examples of short-term and long-term goals, and actionable tips to set successful goals.
Sr. Content Marketing Manager at Together
November 24, 2023
Setting goals is the first step to accomplishing anything meaningful.
While most people set goals in their personal and professional lives, few end up achieving them.
In a recent survey, roughly 70% of respondents said that they were likely to set goals for the new year. But only 48% of goal-setters said they’d document their goals, and roughly the same number planned to create an action plan to achieve them.
That means that last year, half of the people ended up with vague goals and no actionable plans to achieve them. While the other half had clearly defined goals and actionable plans.
Which group is more likely to achieve their goals?
Our vote goes to the ones with written down, specific goals.
Clearly defined short-term and long-term goals, which are precise and detailed, eliminate ambiguity and provide a clear roadmap. When these goals also present a level of challenge, they engage and motivate us, leading to enhanced performance. That’s why goal setting is the first and most important step towards achieving your dreams.
Goal setting is the process of identifying what you aspire to achieve and outlining a path to reach that destination.
It's a method of deciding what is important for you to accomplish in your life or career and establishing measurable targets and deadlines to make those achievements a reality. It is an effective way of bringing about positive change in our lives.
Goal setting isn't just about achieving business success or personal milestones. It's also about personal growth. With the help of short-term and long-term goals, individuals create a balanced approach to career growth. Short-term goals help them make progress as they work their way towards their long-term goals.
Short-term goals are the stepping stones to our grander ambitions. They are those objectives we set to be achieved relatively quickly — usually within a few weeks, months, or one year. Short-term goals are specific and are often designed to be highly actionable, guiding us towards immediate progress.
In contrast, long-term goals are the ones we envision for our future selves, mapping out where we hope to be several years down the line. They are broader, more encompassing, and, by nature, less detailed than short-term goals. These are the kinds of objectives that demand patience, persistence, and a strategic approach.
Think of the famous long-distance runner, Eliud Kipchoge. Kipchoge is known for setting both short-term and long-term goals in his training and career. In the lead-up to major marathons, he sets short-term goals like improving his time in specific training runs, increasing his weekly mileage, or focusing on recovery techniques. These short-term goals are integral to his larger ambition of winning races and breaking records. Kipchoge's approach exemplifies how short-term goals can effectively contribute to achieving major, long-term objectives in a professional context.
Short-term goals are measured in tangible, quantifiable achievements, while long-term goals are gauged by milestones that mark significant progress towards a broader life or career vision.
When it comes to achieving your ambitions, not all approaches to goal setting are created equal. One standout method that offers clarity and direction is the SMART goals framework, a technique widely embraced for its effectiveness.
SMART is an acronym that stands for Specific, Measurable, Achievable, Relevant, and Time-bound. This criterion transforms vague intentions into clear, actionable plans.
Let's break down each component: